Themes that Sell with Jon Gilmour

Jon Gilmour, designer of Dead of Winter, discusses how to design the experiences and themes that people can’t wait to get their hands on. Jon just seems to have an innate ability to design games that go hand in hand with what people are excited about, and he gives me a tour behind the curtain on how he does it.

Jon also goes into a great deal of general design advice. We talk about working on lots of games at the same time, co-designers, going full time in the industry, and more. We cover a lot in this one.